In the afternoon of September 22, co sponsored by Donghua University, Shanghai Fashion Association, Shanghai Times Cultural Development Association and Shanghai Fashion City Promotion Center, the "Zhonghao · 2023 Shanghai Style Fashion Season and International Socks Fashion Conference" named by Shanghai Zhonghao Knitting Co., Ltd. was successfully held in Shanghai center. This event received guidance and support from the Shanghai Association of Science and Technology, the Shanghai Federation of Modern Service Industries, and the Foreign Student Management Branch of the Chinese Higher Education Association. As one of the city wide linkage activities of the World Design Capital Conference, this event revolves around the core concept of "New Shanghai Style Fashion Life", based on Shanghai style, looking global, and integrating technology, continuously promoting the development of Shanghai's clothing industry, and continuously meeting consumers' pursuit and longing for fashion.

Ruan Li, Deputy Director of the Shanghai Economic Information Technology Commission, and Lu Dong, Secretary of the Party Committee and General Manager of the Shanghai Branch of China Export and Credit Insurance Company

The organizing committee of the Shanghai International Socks Industry Procurement Fair was invited to participate in this event and had a friendly exchange with leaders and guests such as Gao Baolin, Chairman of Shanghai Zhonghao Knitting Co., Ltd., and Liu Chunhong, President of Shanghai Fashion Society who participated in the event. All parties unanimously believe that all sectors should enhance communication and learning among each other, gather more advantageous forces, jointly explore the new future of China's high-end sock products, work together and coordinate development, and promote the high-quality development of China's sock industry.

Group photo of Zhang Zhijia, Project Director of Shanghai Aige Exhibition Service Co., Ltd., and Liu Chunhong, President of Shanghai Fashion Society

This event is based on the successful implementation of the four major sections of the 2022 "Shanghai Style Fashion Season" - "Shanghai Style Release, Shanghai Style Forum, International Folklore, and Science and Technology Pioneer". Through the release of the 2024 Global Socks Market Blue Book, the release of 2024 International Socks Fashion Trends, the award ceremony and award-winning work show of the 2023 International Folk Gift Fashion Innovation Competition, the joint exhibition with Yunnan Xiuniang, the Shanghai Style Clothing Forum, and the 5E Shanghai Style Fashion Release Show A series of activities such as Shangge Science and Technology Innovation Pioneer Club will be held to build a display and exchange platform for culture, fashion, technology, and brand, promote the exchange of Shanghai style culture and international folk customs, inherit Shanghai style classics, and reproduce youthful fashion.

Joint sock exhibition with Yunnan embroidery women

Leaders from the Shanghai Economic and Information Commission, the Qingpu District Government, the Shanghai Science and Technology Association, the Shanghai Modern Service Industry Federation, the Shanghai Modern Service Industry Development Research Foundation, the International Student Education Research Committee of the Shanghai Education International Exchange Association, the Shanghai Branch of China Export and Credit Insurance Corporation, as well as nearly a hundred well-known clothing brand enterprises and financial industry representatives, attended the event.

Host Liu Ning

Speech by Sun Jianping, Executive Vice President of Shanghai Modern Service Industry Federation

Speech by Shi Qian, Member of the Party Group and Vice Chairman of the Shanghai Association for Science and Technology

Speech by Zhao Zhen, Vice President of Donghua University

Speech by Gao Baolin, Chairman of Shanghai Zhonghao Knitting Co., Ltd

Speech by Liu Chunhong, President of Shanghai Fashion Association

In this event, the "2024 Global Socks Market Blue Book" released by Donghua Zhonghao Knitwear Fashion Innovation Center utilized official authoritative data such as the United Nations Commodity Trade Statistics Database, the General Administration of Customs, and the National Standards Institute, as well as consumer review data, official information of major sock brands, and various academic literature, to analyze the current development status of the global sock industry, key elements of sock products in segmented markets, green fibers and technologies China's sock industry has conducted comprehensive and detailed research on patents, consumer needs, brand marketing strategies, and sock product standards and testing. The report can help enterprises accurately grasp the current situation of the global sock industry market, and propose the future development trends of the sock industry, providing reference for sock enterprises to formulate development strategies.

Donghua Zhonghao Center also released the "2024 International Socks Fashion Trend Report". Based on the current promotion of the concept of harmonious coexistence, people will uphold an attitude of "interdependence, mutual benefit, complementary needs, collaborative evolution and beauty", integrate natural concepts with advanced technology, interpret new fashion essence, promote harmonious coexistence between humans and nature, and work together to build a more inclusive A bright future of green and intelligent. Taking "integration" as the macro theme, the 2024 international sock fashion trends were compiled. Its research focuses on the influence of political, economic, cultural, military, educational and other background factors in the target market, gathers current trends and fashion designs, and analyzes the development direction of future sock fashion trends from multiple dimensions. This provides support and guidance for technological innovation and future development of sock products, and provides groundbreaking and wise insights for enterprise decision-making, Provide leading solutions for the fashion industry.

At the award ceremony of the 2023 International Folk Gift Fashion Innovation Competition, relevant leaders presented awards to the award-winning contestants and guidance teachers. At the same time, a new round of the 2024 International Folk Gift Fashion Innovation Competition was launched, expanding the track and deeply exploring domestic and foreign design talents. The award-winning works of the 2023 International Folk Gift Fashion Innovation Competition are showcased in a novel and exciting way. The competition also collaborated with Yunnan Intangible Cultural Heritage Embroidery to bring the award-winning works to the event site in the form of a static exhibition.

Dai Zhongli, the rotating chairman of the Yangtze River Delta Qipao Industry Alliance, and Gan Xuehui, the party secretary of Donghua University's research and teaching platform, presented the Best Design Award

Wang Ming, President of Shanghai Era Cultural Development Association, and Zhang Yanli, Vice President of the International Student Education Research Committee of Shanghai Education International Exchange Association, presented the Best Creativity Award

Wu Hesheng, Chairman of the Shanghai Modern Service Industry Development Research Foundation, and Gao Baolin, Chairman of Shanghai Zhonghao Knitting Co., Ltd., presented the International Fashion Award

Huang Meixu, Vice Chairman of the Foreign Student Education Management Branch of the Chinese Association of Higher Education and Chairman of the International Student Education Research Committee of the Shanghai Education International Exchange Association, presented the Best Organization Award and Excellent Instructor Award

Launching Ceremony of the 2024 ISFS Award International Folk Gift Fashion Innovation Competition