Introduction and who we are
The Privacy Policy is issued on behalf by Shanghai AIGE Exhibition Service Co.,Ltd, a joint-venture
company between Hyve(Asia)Exhition Co.,Ltd and Shanghai Gehua Exhibition Service Co.,Ltd. In
this Privacy Policy where "the organisers", "we", "us" or "our" appears, it refers to Shanghai AIGE
Exhibition Service Co.,Ltd. This Policy is written in both Chinese and English, and both languages
have the same effect. If there is any inconsistency between the English and Chinese versions, the
Chinese version shall prevail. We take the matters related to personal information seriously and
are committed to handling the personal information of all those we engage with, whether
customers, visitor, suppliers, colleagues, exhibitor or any other groups, responsibly and in a way
that meets the legal requirements of China. As part of using our products and services, browsing our websites and WeChat mini?programs, and contacting the business, data and information is collected. This Privacy Policy sets out our
approach to safeguarding and maintaining that personal information, and explains what data is
collected, how it is used, the legal basis for its use, and the rights individuals have over that data. What we collect
This section tells you what personal information we may collect when you use our products
and services, and what other personal information we may receive from other sources.
In this Privacy Policy, the "termpersonal information" refers to the types of personal information
that may be collected and used, including:
Contact details, such as name, email address, postal address and telephone number
Educational, nationality and professional information
Demographic information such as gender and birth date Usernames and passwords
Payment information, such as a credit or debit card number or bank account details
Device information related to the security of orders and other necessary information
required by anti-money laundering regulations;
Comments, feedback, ratings, posts and other content submitted, including survey
information
Interests and communication preferences including marketing permissions where
appropriate
Rough location information such as provided through website or WeChat mini?programs
Information Classification: General
Images, including photographs and video footage, for example via CCTV or cameras in our
mobile apps, or where we require a photograph on an event badge for security purposes
Identity verifying information such as passport details to comply with legal obligations in
certain countries and to provide visa invitation letters where requested
IP address, Website, WeChat mini-programs and communication usage information, such as
correspondence and details of your use of our website and services obtained through
cookies or other tracking technologies. Name of hotel when attending one of our events.
This personal information relates to the following categories of people:
Prospects, customer contacts, subscribers and users in respect of our services and
products;
Visitors, sponsors, exhibitors and speakers at our events;
Contacts of our service providers and business partners
We may collect this information directly from you when you register for an event or engage with
our services and/or platforms. We may also collect this information from third party partners and
public sources to the extent permitted by applicable data protection law in China. In some cases, the data we collect from third parties is provided in a de-identified form and we are only able to
connect it to you, if, and when you enter your mobile phone number on one of our sites. Sensitive personal information
Sensitive personal information refers to personal information that, if leaked or used illegally, may
easily lead to an infringement upon the human dignity of a natural person or endangerment of
the safety of his/her body or property, including biometric, religious beliefs, specific identity, medical and health care, financial accounts, whereabouts and other information, as well as the
personal information of minors under 14 years of age.
If collecting or storing sensitive personal information, such as information relating to health and
financial details, we will typically ask for your explicit and separate consent. However, there are
some limited situations where this will not occur such as if you have an accident. If this does
occur, we will ensure your privacy rights are protected. During in-person events in Mainland
China, we may collect your Personal identity numbers and scanned copy of the identity
documents, to fulfil legal obligations such as epidemic prevention and public security
management. We may retain this information for the time necessary and within the retention
period stipulated by laws and administrative regulations. We may also share that information
with government authorities If you are registering as a merchant or other roles which required
additional identity authentication, on our websites and WeChat mini-program, we may collect
financial accounts information, such as data necessary for processing payments and fraud
Information Classification: General
prevention, including credit/debit card numbers, security code numbers and other related billing
information. If you are registering for any of our in-person events as a visitor via online
registration site or WeChat mini-program, we may collect your precise location to Identify or
authenticate users and for access control purposes. Children's personal information
Our services and products are directed at business professionals. They are not intended for
children under the age of sixteen. We do not knowingly collect personal information from users
in this age group and reserve the right to delete such information if we become aware of having
collected it. How and why personal information is used
This section explains how and why we use personal information. In product enquiries, sales and
administration
If you have made an enquiry about us or our products or services, either online or over the
phone, your personal information will be used to respond to the enquiry or to take other steps at
your request, prior to you entering into a contract with us. If you have purchased or registered for
one of our products or services, including on a trial basis, we will use your personal information,
including bank or card details, to provide you with the product or service, communicate with you
about it, handle payments and recover any debts.
In call monitoring for training and quality monitoring purposes
Where one of our sales representatives speaks to you over the phone, the calls may be recorded
for training and monitoring purposes. For event and exhibition management
If you participate in one of our events as a speaker, sponsor, exhibitor or attendee, your personal
information will be used in connection with the running of the event, to handle payments and
recover debts, and to carry out logistic, and analytics activities, to ensure our events run
smoothly and so that we can offer an improved experience for our customers. We will also use
your personal information to maintain databases that allow us to assess your qualities as a
speaker or sponsor/exhibitor, promote events and encourage further engagement at our events.
Information Classification: General
Where we have your consent to do so, we may share your personal information with exhibitors at
the event you are going to attend, so that they can contact you in advance and arrange to meet
with you during the event. In addition, photos and videos are taken at our events, which may
feature attendees, speakers, sponsors or exhibitors. Where we have taken photos and videos at
our events that feature you as an attendee, sponsor or exhibitor, to the extent permitted by
applicable data protection laws, those photos and videos may be used for promotional purposes. Third parties may also take photographs at our events, for example to maintain a record of stands
or exhibitors they have visited. We are not responsible for the collection or use of images taken
by third parties. Where events and exhibitions use badge scanning technology your personal
information will be used to identify you at certain access points, such as to VIP areas, seminars, entry and exit and other areas of the event. This will provide certain location information. Badges
or visitor registration QR code cannot be read remotely. The personal information obtained from
badge scanning will be used for access control, security and analysing visitor traffic with a view to
improving the event experience for visitors and others. You can also allow your badge or visitor registration QR code to be scanned by event exhibitors. When you do so your contact details will be shared with the relevant exhibitor and used in
accordance with applicable data protection laws, the exhibitor's privacy policy and any other
notices or consents you are provided with or given at the event. Where we are hosting and
managing a virtual exhibition or event the organisers (and any third party platform provider
acting on our behalf) will use your personal information provided during the registration process
to host and manage this digital event and for analysing visitor interactions and traffic with a view
to improving the event experience for visitors and provide you with a personalized experience. When you entering a virtual spaces, zone or room such as an exhibition booth your personal
information may be shared with the sponsor and exhibitor to allow them to engage with you
subject to the privacy notice and visitor rules and regulations you may have been provided during
the registration and login process. For marketing
The relevant service providers we engaged may use your personal information to send you
newsletters, offers or other marketing emails that keep you up to date with our news, events and
products that may be of interest. Depending on the nature of your interaction with us and
applicable data protection laws, you may have actively given us your consent (i.e. opted in) or we
may be entitled to rely on your consent to this Privacy Policy to market to you. The opportunity
to opt out of future marketing will always be provided and you have the right to amend your
marketing preferences at any time (see Your Rights section).
Information Classification: General
In some circumstances, where we have a lawful basis and you have provided your mobile
telephone number, we may send marketing SMS/text messages or call you for marketing
purposes, in accordance with applicable local laws. We may also send postal mailings with
information on new products and events, where we have a lawful basis to do so and you have
provided us with your postal address. Some of our events, products and marketing services are co-branded or sponsored by third party
exhibitors or sponsors. We may share your details with these third-party partners. Where this
happens, a clear notice will be provided that gives the opportunity to opt out or opt-in to such
sharing as required by applicable data protection laws. The third-party partner's use of your
details will be in accordance with the notice provided and its Privacy Policy and is not covered by
this Privacy Policy. For customer and prospects management (including analytics and product management)
We will combine the personal information that they collect from you, including much of the
information in the "what we collect" section above, with personal data collected from certain
trusted third party sources and use this information to create profiles in order to determine
your/your company's commercial interests. For example, we will collate the information you
provide as part of your registration for events, information you generate in connection with your
attendance at events, information obtained by us using first party cookies and tracking
technology on our websites and WeChat Mini-program and certain information we obtain from
third parties (such as data providers) to analyse, segment and determine which marketing
segments you fall within.This information can then be used by, or for the benefit of, our clients in
different ways as part of our marketing service offering to enable these clients to undertake
tailored and targeted advertising campaigns. Our clients can present individuals with information
about products and services that our clients think will be of interest to them via various channels
based on the marketing segments we have developed and allocated individuals to. In many cases
these advertising campaigns are run by us on behalf of clients without us ever sharing any
personal data with the relevant clients (including via marketing emails, and social media channels
and our advertising partners who facilitate advertising on third party sites). In other cases, we
may provide to clients information that the client is unable to use to identify you in order for
them to instigate their own marketing campaigns. In all cases, our activities are undertaken to the
extent permitted by applicable law. These activities are undertaken based on individuals' marketing consents. Therefore, if you have exercised your rights to opt out of email marketing, you will not be marketed to in connection with the marketing services we provide to clients via
any channel. The activities that we, and our third party partners, undertake may entail analysing
or predicting behaviours and preferences (e.g. interests in certain content, services and/or at
events). The analytics will identify companies and individuals with similar characteristics to
companies and individuals that we know are interested in certain services, generating a similarity
report for those clients. We will then enrich the information we hold about companies and
individuals and send advertising to prospects based on this analysis.
Information Classification: General
In social media
We may use your personal information to undertake advertising campaigns on social media
platforms such as WeChat, Weibo and Baidu in order to provide information about upcoming
events or new products and to ensure you only receive relevant advertising about our products
and services. We may share your personal information with social media platforms so that you
see advertising about our, or our partners', products and services that we think you will be
interested in when you interact with the relevant social media platform. We may also share your
personal information with social media platforms to help us present relevant advertising to
individuals who the social media platforms determine are likely to have similar interests to you. We maintain presences on social media platforms, through our company and brand pages. We collect personal information when you interact with us on social media. Please note that
these social media platforms may set cookies and other tracking technologies on your device
when you visit their pages and when you navigate from their pages. The output of such
information may be provided to us (usually for statistical purposes to see how users interact with
our content on social media platforms). The social media platforms are responsible for how they
handle your personal information and information about how these social media platforms
collect and use your personal information (and how they use cookies and other technologies,
including instructions on how you can disable these) can usually be found in their respective
privacy policies and cookies policies on their respective websites. For customer and prospects
management (including analytics and product management)
For website analytics
We may combine visitor session information or other information collected through tracking
technologies, whether you are logged in or not, with personally identifiable information to
understand and analyse your online experiences and determine which events, products and
services are likely to be of interest to you. Our marketing related emails contain a single, campaign-unique "web beacon pixel" to tell us whether emails are opened, and combined with
other technology, to verify any clicks through to links within the email. We may use this
information for purposes including determining which emails are of more interest to you and to
query whether users who do not open our emails wish to continue receiving them. The pixel will
be deleted when you delete the email. Where you subscribe to an online service, the
accompanying emails similarly include a pixel. We track interaction with these emails and our
online services to validate attendance for accreditation purposes, to help determine which
information is of interest to you and to customise the advertisements seen on our sites. If you do
not wish the pixel to be downloaded to your device, you should choose not to click links that we
send or to opt out of email marketing or online events. This information may be connected to
your personal identity.
Information Classification: General
While we strive to offer choice when using our website and WeChat Mini-program, we do not
promise that we will be able to receive or honour web browser Do Not Track signals. Within
online membership communities, bulletin boards and chat areas (including WeChat groups)
You may choose to participate in WeChat groups organized by our Enterprise WeChat account
and online membership communities on our sites that allow you to create and publish a profile
and other personal information. These communities may provide privacy controls that allow
choice in how much of your profile and other information to make public or to share with others
within the community. Privacy controls are usually found on the page on which you edit your
profile, and each individual is responsible for understanding how those controls work, including
default settings, and choosing how the information provided is shared and protected. By
participating in these WeChat groups and online membership communities you may be contacted
by other participants using the information provided. When you disclose personal information on
any public community boards, WeChat groups or chat areas of this website, your personal
information can be collected and used by anyone who views that board, WeChat group or area. This may result in unsolicited messages from other participants or other parties, which are
outside of our control or responsibility. In addition, the information you disclose may include
your or others' personal information or even sensitive personal information. Please exercise extra
caution when sharing or disclosing relevant information when using our services. Where you
engage with us in customer enquiry chat areas or WeChat groups, we will use any information
provided to help recommend products and/or assist with confirming any order you wish to place. For enquiries and complaints
Any personal information provided on the Contact Us page will be used only to provide a
response or to service the request or enquiry made. The information provided will not be added
to the marketing or customer prospect databases of our operating divisions. For fulfilling legal
obligations including anti-fraud measures and screening If false or inaccurate information is
provided and fraud is identified or suspected, details may be passed to fraud prevention agencies
and may be recorded by us or by them. To ensure we comply with international trade sanction
laws and regulations, where appropriate customers, vendors and suppliers are screened against
applicable sanctions lists. We may also collect categories of personal information required by
local law in order to obtain an event licence or to respond to queries or requests made by China
law enforcement
Information Classification: General
How we protect personal information
We recognise the importance of protecting and managing personal information. Any personal
information provided will be treated with the utmost care and security. This section sets out
some of the security measures in place. We use a variety of physical and technical measures to
keep personal information safe and prevent unauthorised access to, or use or disclosure of it. Electronic data and databases are stored on secure computer systems with control over access to
information using both physical and electronic means. Our colleagues receive data protection
training and there is a set of detailed security and data protection policies which colleagues are
required to follow when handling personal information. While we take all reasonable steps to ensure that personal information will be kept secure from
unauthorised access, we cannot guarantee it will be secure during transmission by you to a
website or other services, as we do not control that transmission. We make use of HTTPS (HTTP
Secure) whereby the communication protocol is encrypted via Transport Layer Security (TLS) for
secure communication over a computer network. The website is loaded via HTTPS, represented
by the lock icon in your web browser ensuring the transmission is secured with a certificate
issued by an official security certificate authority to the service provider operating it. When using
our website, platform or WeChat mini-program for transactions, you will may disclose your
personal information to potential trading parties, please properly protect your personal
information and provide it to others only when it's necessary. Cross-border transfer of personal
information In principle, your personal information will be processed within China. However, as a
global company, your Personal Information may be provided to Hyve affiliates (including
companies established outside of China) for global management and business planning purposes. For example: • Hyve Group Limited, located in 5 Howick Place, London, United Kingdom For such cross-border
transfers, we will obtain your separate consent and meet the requirements and procedures in
accordance with applicable Chinese law. In some cases, we may also use service providers
outside of China to assist us in processing your Personal Information. We will take necessary
measures in accordance with the law, including but not limited to obtaining your separate
consent, entering into standard contractual clauses with overseas recipients to stipulate the
rights and obligations of both parties, and ensuring adequate protection for your Personal
Information.
Information Classification: General
If you have any questions, comments, suggestions or complaints about the cross-border
processing of personal information described above, you can contact us or contact overseas
recipients through the contact details listed in this Policy. Cookies
A cookie is a small text file containing a unique identifier that is automatically placed on a
user's computer or other device when the user visits a website. For more information, please
refer to our Cookie Policy. Third-party links
This website contains links to other websites. We are not responsible for the privacy practices of
these websites and do not accept any liability in connection with their content. We recommend
reviewing the privacy policy of each third-party site linked from our website to determine its use
of your personal information. Sharing personal information
To provide you with our services and products, your information may be shared for specific
reasons. This section explains how and why personal data is shared. We will only share your
personal information if we have obtained your separate consent as required by China data
protection law and regulations or in circumstances where your consent is not required according
to laws and regulations. Sharing with Service Providers